One very important lesson to learn about SEO: those who guarantee results are the least likely to deliver and those who are most likely to deliver results will never guarantee them.
The reality is: there is no way to guarantee results in SEO. Yes, you can guarantee ‘movement’, but that doesn’t mean anything as your rankings in Google will always fluctuate whether you are working on it or not.
With that in mind, how can you know for sure that you are investing in an SEO agency who can genuinely help you grow your online presence and take your business to greater heights? Let’s find out!
Is there any way to guarantee results in SEO?
Again, nothing in SEO is ever guaranteed. Yes, there are plenty of capable SEO agencies who have delivered exceptional results for their clients’ time and time again – and they can almost certainly do the same thing for you. In any case, you should steer clear of any agency that makes a point of guaranteeing results because they are usually using false promises to generate sales, as opposed to relying on their reputation.
How can you know that you are investing in an agency who can genuinely help you?
While you cannot guarantee anything in SEO, there are a number of things that you can do to significantly increase your likelihood of success.
One such thing is to invest in the right SEO agency.
The question is: how can you tell if they’re the right one? Or if you are being fooled into spending your money with those who have no idea what they are doing? The process is actually rather simple…
Let their reputation do the talking
You should never have to take a prospective SEO agency’s word for it. To quote Tywin Lannister in the Game of Thrones series:
- Any man who must say “I am the King” is no true King.
In other words: self-praise is no recommendation.
Instead you should look for a prospective agency that takes a very similar approach to this Las Vegas SEO company: the first thing they address on their landing page is:
- 500s+ of 5-star reviews.
- 100s+ of real life case studies.
It’s very difficult to argue with that kind of social proof. In this case, you wouldn’t need to invest on blind faith alone because you can read the testimonials of over 500 satisfied clients! And if their word alone isn’t enough, you can view over 100 real life case studies from recognisable brands.
So, while you certainly cannot ‘guarantee’ results in SEO…when you are considering a prospective agency with so many notches on their belt, you are significantly reducing your risk of failure.
Conclusion: Actions speak louder than words
In short, if you want to succeed in SEO, your best bet is to find a truly well-established agency that doesn’t offer guarantees or insist that they are “the best”, but rather provides proof of their capabilities instead.